The Marathon sweet bar is a retro favourite – it was a really candy caramel heart coated with milk chocolate and in addition distinctive as a consequence of its eight inch size, the tape measure on the surface of the package deal, and its vivid purple wrapper.
Contents
- 1 Historical past of the Marathon Sweet Bar
- 2 Why Did Mars Cease Producing the Marathon Bar?
- 3 What Made The Marathon Sweet Bar Distinctive?
- 4 How Was The Marathon Sweet Bar Marketed?
- 5 What Did The Marathon Sweet Bar Style Like?
- 6 Video: 1973 Marathon Sweet Bar Business
- 7 Marathon Sweet Bar – Regularly Requested Questions
- 7.1 Is There A Distinction Between Snicker and Marathon?
- 7.2 When Did Mars Stopped Making Marathon?
- 7.3 Was Marathon Accessible After 1990?
- 7.4 Why did Marathon Chocolate Bar Change Its Identify?
- 7.5 Associated Retro Sweet Posts
Historical past of the Marathon Sweet Bar
The Marathon Bar entered the market in August of 1973. It did effectively at first, however over time gross sales slowed. Additionally, it’s necessary to level out that the bar was eight inches lengthy so it took up extra shelf house which meant it displaced different gadgets and this doubtless had a detrimental influence because it was costly shelf house in a grocery or comfort retailer.
Why Did Mars Cease Producing the Marathon Bar?
The bar lasted out there for eight years. It got here out in 1973 and was discontinued in 1981. So it had an eight 12 months run. It simply didn’t have sturdy gross sales and had a bigger measurement, so it was mainly changed with different evolutions of the identical caramel and milk chocolate taste combos.
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In actuality, there are MANY sweet bars which have these flavors so it’s a very aggressive market.
The Cadbury Firm relaunched it with a unique title, Curly Wurly. It was relaunched within the UK and different components of the world, but it surely was not relaunched in america.
What Made The Marathon Sweet Bar Distinctive?
The sweet bar itself was a full eight inches of braided caramel coated in milk chocolate. It got here in a vivid purple wrapper that made it stand out on the drugstore. And there was an precise rule on the wrapper to indicate you ways lengthy it actually was!
How Was The Marathon Sweet Bar Marketed?
It was marketed as “the sweet bar you’ll be able to’t eat rapidly” in commercials that includes a cowboy named Fast Carl who says “I do every part quick.” After which he’s confronted by Marathon John a cowboy carrying white who tells him: “You’ll be able to’t eat a marathon bar quick…it lasts very long time.” And this in fact tied into the concept of a marathon being prolonged, and many others.
See the business under – it’s a run step again to the 1970’s.
What Did The Marathon Sweet Bar Style Like?
It largely tasted chocolatey with a caramel contact. It was very typical of early sweet bars of this type – candy milk chocolate with some caramel and really candy.
It contained:
- Nougat
- Peanut
- Caramel
- Chocolate
Video: 1973 Marathon Sweet Bar Business
Options their first jingle: “Marathon Lasts very long time.”
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Marathon Sweet Bar – Regularly Requested Questions
Is There A Distinction Between Snicker and Marathon?
When Did Mars Stopped Making Marathon?
Was Marathon Accessible After 1990?
Why did Marathon Chocolate Bar Change Its Identify?
Associated Retro Sweet Posts
- Bottle Caps Sweet – a Childhood Favourite!
- Smarties – Liked by Children All over the place
- Necco Wafers- Retro Chalky Wafers
- Zours – a discontinued retro candy and bitter sweet
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